Lagos, Nigeria – The Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR) has officially unveiled the theme for the 2024 edition of the Lagos Public Relations Industry Gala and Awards (LaPRIGA).
As released in a document signed by Mr. Samuel Adeyemi, PRO of the chapter, this year’s event, which has become a prestigious celebration of public relations and communication excellence, will operate under the theme The Shining Stars.
During the press conference held today at the Chapter’s secretariat in Ilupeju, Mrs. Comfort Obot Nwankwo, Chairman of the Lagos NIPR Chapter, expressed the significance of the theme, describing it as a tribute to communication professionals who have illuminated the path forward in a rapidly evolving industry. “This year’s theme celebrates the brightest minds in our profession, those who have excelled in using strategic communication to create lasting impact,” she said.
LaPRIGA 2024 will honor individuals and organizations that have distinguished themselves across various categories, including Best in Technology PR, Crisis Communication, Public Relations Journalist of the Year, and many others.
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Reflecting the growing role of public relations in fostering sustainability, this year’s event will again include an award for Environment and Sustainability, showcasing the industry’s commitment to global environmental efforts.
Mrs. Nwankwo also announced that this year’s selection panel will be chaired by Mr. Muyiwa Akintunde, a renowned PR expert. His leadership is expected to ensure that the process upholds the highest standards of integrity and professionalism. “Mr. Akintunde’s vast experience makes him an ideal leader to oversee the selection of this year’s honourees,” she added.
LaPRIGA has long been recognized as the “Oscars” of the communication industry in Nigeria, and this year’s event promises to set a new standard for excellence. The gala will not only celebrate achievements but also highlight emerging trends, such as the growing influence of digital media and the importance of corporate social responsibility in the PR field.