TechnologyAccount Sharing: Netflix Sees Subscriber Loss in Q1

Account Sharing: Netflix Sees Subscriber Loss in Q1


- Advertisment -spot_img
Everything on JUMIA

Falling below expectation, Netflix’s first-quarter results for 2022 are out and the company has reported a subscriber loss of 200,000, which is well below its target of adding 2.5 million subscribers.

 Account Sharing: Netflix Sees Subscriber Loss in Q1

The loss in subscribers has also sparked conversations on how Netflix could look at cracking down on password sharing or account sharing, which is likely impacting revenue.

Typical Netflix premium account supports up to four devices simultaneously, and this enables sharing account details with extended family and friends.

Flash Sales

One reason is that Netflix lets users login from the same account on more than four devices, unlike other services.

The end result is that often one Netflix account is accessed by more than just four people. In contrast, a service like Disney+Hotstar limits login to four devices even for premium subscribers.

Read also:

But it looks like all of this will change. Netflix intends to get users who share accounts beyond their immediate family to pay for this at some level. CEO Reed Hastings indicated this is something they have been testing for the past two years.

In an investor earnings call post the results, Hastings said, “We’re working on how to monetize sharing.. And now, we’re working super hard on it,” adding that they have over 100 million subscribers who love the service, but they (Netflix) have “just got to get paid at some degree for them.”

New Webbs is an independent online news platform launched with the aim of connecting the world with the latest news on the web.


Please enter your comment!
Please enter your name here

Latest news

Anambra: Gunmen Attack INEC Office, Police Station

ANAMBRA - Yet-to-be identified gunmen have attacked the office of the Independent National Electoral Commission, INEC, in Ojoto, Idemili...

Police Arrest Suspected Killer, Cultists, Kidnappers In Ibadan

Ibadan, Nigeria - Police have arrested and paraded suspected killer alongside other suspects who committed offences including kidnapping, cultism,...

Nasarawa: EFCC Nabs 28 Suspected Internet Fraudsters

Nasarawa, Nigeria - Men of the Economic and Financial Crimes Commission (EFCC) have reportedly nabbed 28 suspected internet fraudsters...

CBN: Each Bank Branches Get N30M Of New Naira Notes Daily

Bauchi, Nigeria - The Central Bank of Nigeria (CBN) has said that it distributes thirty million naira (N30,000,000) on...
- Advertisement -spot_imgspot_img

Pakistan Mosque: Scores Killed In Blast Targeting Police Officers

In a mosque blast that targeted police officers in Northwestern Pakistan, at least 80 people died while up to...

Lockdowns Facilitate Up To Tenfold Rise In Child Sexual Acts

A new data has unveiled that content of young children engaging in sexual acts on camera has risen by...

Must read

Lockdowns Facilitate Up To Tenfold Rise In Child Sexual Acts

A new data has unveiled that content of young...

UN Seek Funds For Malnourished Children

In a bid to save malnourished children, the United...
- Advertisement -spot_imgspot_img

You might also likeRELATED
Recommended to you

Buy More, Save More